About Me

michael j mcgovern about

Photo: Weekends around Rome, Italy (2022)

I'm an ex-filmmaker turned direct-response marketing strategist who co-founded the Business Acquisition Virtual Summit (the premier virtual M&A event for entrepreneurs).

I’ve worked with 7 and 8-figure companies in different niches, from financial publishing to online education to eCommerce to health & wellness.

Now, I help entrepreneurial businesses unlock hidden growth with campaigns that actually sell & drive real enterprise value — using Hollywood storytelling techniques and deep buyer psychology.

Primarily, I work in one of three ways:

(1) creative strategy, full-stack marketing execution, and/or copywriting for companies ready to scale with a LOWER cost per customer acquisition (CPA) and a HIGHER average order value (AOV) & lifetime customer value (LTV)

(2) equity “growth partnerships” where I bring an owner’s mindset to your long-term growth as we prepare for an exit in 1-3 years, together

(3) full acquisitions of $1-10M businesses as an investor alongside my experienced M&A team with 20+ deals under its belt

Behind the business stuff — I'm a former digital nomad now resettled back in my hometown of San Diego, California, a lapsed Jiu Jitsu blue belt, a student of Portuguese (because of my Brazilian wife), and a newly minted Dad of the world's cutest baby boy.

To get in touch, subscribe to my email newsletter and you’ll get my personal email address: http://wildmanpath.com/

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